Unlocking leadership potential
Helping leaders create thriving organisations for the future
Executive Coaching | Inclusive Leadership | Conflict Resolution
Welcome!
Hello. I’m Lisa de Jong — a values-led People, Culture and Change specialist with global experience leading organisational transformation and behavioural change.
Since 2015, I have worked as a trusted advisor to senior leaders and organisations, helping turn people and organisational priorities into practical action and sustainable impact across a wide range of sectors and geographies.
My clients have included Abel & Cole, Aon, Cochlear, Digital Realty, e&, ECI Partners, Orange Business, Sanofi, Sulzer, Telent Technology, the University of Oxford, the Institute of Marine Engineering Science & Technology, and Wasabi Sushi & Bento.
I set up Purple Stone with one simple ambition:
To provide actionable support that helps senior leaders
unlock potential, elevate performance and sustain impactful change.
Every day I feel privileged to be entrusted by senior leaders to help them take their leadership and organisations to the next level.
I look forward to welcoming you to our Purple Stone community soon.
Let’s work together …
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Executive Coaching
When leaders lead well, team and organisational performance follow.
A globally experienced NLP Executive Coach, I have a 25-year track record of supporting senior leaders to notice what’s working well, identify what could be better, and explore more effective ways of thinking and behaving to achieve their goals.
Leaders tell me they value my candid challenge and support in helping them clarify their ambitions, challenge limiting beliefs and behaviours, and experiment with new and authentic ways of leading for the future.
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Inclusive Leadership
Inclusion unlocks innovation, customer satisfaction and profitability.
People perform at their best when they feel inspired by the future, empowered to contribute and challenged to stretch — when they feel valued, heard and psychologically safe.
Leadership teams typically partner with me to build trust, address conflict, challenge performance and embed new ways of working. They say they particularly appreciate my gentle support in exploring difficult issues and taking action to achieve meaningful behavioural change.
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Conflict Resolution
Strong, healthy work relationships boost well-being and productivity.
If things go wrong, strong emotions can easily escalate into lasting conflict. That’s when people need calm, confidential and non-judgmental support to find a way forward.
An ADR-qualified Workplace Mediator, I work as an impartial conflict resolution specialist. People say they value my skill in surfacing the issues that matter, facilitating constructive conversations and identifying “good-enough” solutions that move everyone forward.
A collective of experts for Culture Change programmes
A small team of deeply experienced, partnership-led Culture specialists, we are united by our love of purposeful work, thoughtful design, and impact-led consulting.
Lisa de Jong
People, Culture and Change specialist
I’m a People, Culture and Change specialist with global experience helping leaders, teams, and organisations achieve and sustain meaningful, values-driven transformation.
My career spans culture and behaviour change, inclusive leadership development, employee engagement, and marketing communications. I’ve worked across industries and geographies, partnering with C-suite executives, top talent, and culture influencers to elevate performance and build environments where people can truly thrive.
An NLP coach, facilitator, and workplace mediator, I take a relationship- and impact-led approach. I’m passionate about helping leaders and teams connect with their purpose, clarify their vision and values, overcome limiting beliefs and conflict, and accelerate performance.
I have studied Inclusive Leadership through Behavioural Science at the London School of Economics and regularly write and speak on leadership and team development topics.
Liz Stanley
Psychologist and Workplace Culture specialist
Danielle Spencer
Strategic communications and culture specialist
Psychology researcher and culture specialist
Andrés Fossas
I’m an Organisational Change consultant with over 25 years’ experience of helping leaders, teams and organisations create the behavioural and cultural changes needed to boost performance and fulfil their potential.
I'm fascinated by what drives our behaviour at work and how we can reframe our thinking to create more productive, inclusive and rewarding cultures that enable people and businesses to thrive.
I have combined consulting work with studying for a PhD in Organisational Psychology and I therefore bring a blend of intellectual curiosity, academic rigour and practicality to my work. I am interested in ideas and theory, but also in the evidence of what works in practice.
I consult and coach at individual, team and organisational levels and have experience of working in many countries across a range of sectors in both large and small organisations.
I’m an accomplished consultant with 20+ years’ experience in Strategic Communications, Organisational Development and Cultural Change programmes.
Bringing C-suite and Board-level experience of leading multiple consultancy assignments, I have a reputation for helping CEOs and Executive Teams improve overall company performance and accelerate delivery of their strategy by improving culture and engagement.
My expertise is reinforced by excellent corporate experience as an Interim Chief People Officer, an HR COO, and a wide variety of Organisational Development and Communications Director roles.
I’m a Harvard-trained Psychology Researcher, Co-founder and CEO of Folkuslab, and a leading expert in Organisational Culture.
I have assessed more than 250,000 employees worldwide, running hundreds of culture diagnostics and focus groups that have informed mergers, transformations, and senior leadership strategies.
I design specialised culture assessment and development tools that blend deep psychology with cutting-edge technology to help organisations understand and improve the people dynamics that drive performance.
I am known for translating complex cultural patterns into clear, actionable insights that strengthen trust, accountability, and collaboration. I have worked across five continents with clients in financial services, technology, aviation, engineering, and the humanitarian sector.
Join the Purple Stone community